Total Facebook Users 2019
Total Facebook Users
Core Datapoints Review & Updated Wednesday, January 30, 2019, based upon Facebook's main investor relations information. This details is officially updated as soon as per quarter.
- > Worldwide, there are over 2.32 billion monthly energetic users (MAU) as of December 31, 2018. This is a 9 percent increase in Facebook MAUs year over year. This is contrasted to 2.27 billion MAUs for Q3 2018. (Resource: Facebook 1/30/19) Facebook is just too big to ignore as an on-going part of your digital marketing interactions program.
- > There are 1.15 billion mobile everyday energetic users (Mobile DAU) for December 2016, an increase of 23 percent year-over-year. (Source: Facebook as of 2/01/17) This is widely significant as well as reveals the significant development of mobile traffic on Facebook. Please note that this was the last main department obtained in IR press releases of a delineation of mobile DAU from various other metrics. Mobile advertising and marketing profits is reported according to Facebook to represent around 93 percent of advertising and marketing profits for Q4 2018 up from 89 percent in Q4 2017.
- > 1.52 billion people on average log onto Facebook everyday as well as are taken into consideration daily energetic users (Facebook DAU) for December 2018. This represents a 9 percent increase year over year (Resource: Facebook as 1/30/19). Sixty-six percent of Facebook's audience would certainly be taken into consideration DAU versus Month-to-month Energetic Customers (MAU). The Effects: A massive and significantly expanding number of Facebook users are energetic as well as consistent in their check outs to the site, making them an encouraging target market for your marketing efforts. Development was experienced throughout all worldwide regions for the fourth quarter of 2018.
- > There are 1.74 billion mobile active users (Mobile Facebook MAU) for December 2016 which is a boost of 21% year-over-year (Resource: Facebook as of 02/01/17).
- > Usually, such and Share Buttons are seen throughout practically 10 million internet sites daily. (Source: Facebook as of 10/2/2014).
- > In Europe, over 307 million people get on Facebook. (Source: Internet Search Engine Journal) The Takeaway: This isn't simply a UNITED STATE sensation-- a worldwide market is offered by means of Facebook.
- > Age 25 to 34, at 29.7% of customers, is one of the most typical age market. (Source: Emarketer 2012) What this means for you: This is the prime target market for many companies' advertising and marketing initiatives, and also you have the chance to involve these key customers on Facebook.
- > 5 brand-new accounts are produced every second. (Resource: ALLFacebook 2012) The Effects: Your prospective target market on Facebook is expanding exponentially.
- > Facebook individuals are 76% female (out of 100% of all ladies) and 66% male (out of 100% of all men). This stat is one that you actually have to think about due to the fact that it's contrasting the percentage of all women versus the percentage of all males that are on Facebook. Sorry for the complication. To dig a little much deeper take a look at this study which does a better work at clarifying the nuances-- Resource: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Considering that this isn't a large statistical difference, you ought to be able to properly get to both genders on Facebook.
- > Highest possible website traffic occurs mid-week between 1 to 3 pm. (Resource: Bit.ly blog site) On an additional note, a Facebook blog post at 7pm will certainly result in more clicks on typical than posting at 8pm (Resource: Forbes). Go figure. How this can help you: You have the possible to get to even more customers and also drive greater web traffic to your website throughout peak usage times, however people may be most likely to be a lot more taken part in the nights. This statistic might be an element when you are planning social interaction organizing. (Likewise consider that Facebook has a worldwide audience, so you might intend to plan around the time area of your crucial market.).
- > On Thursdays and also Fridays, involvement is 18% higher. (Resource: Bit.ly blog) The Ramification: Again, use this information to identify when to publish in order to optimize your social networks advertising efforts.
- > There are 83 million phony profiles. (Resource: CNN) The Takeaway: Nothing is excellent, so always stay thoughtful and also critical in your efforts. Additionally, phony or otherwise, these are still prospective customers. There are numerous factors for phony accounts, including professionals doing screening and study, and also individuals who want to section their Facebook use greater than is possible with one account.
- > Photo submits complete 300 million each day. (Source: Gizmodo) The Ramification: Once more, this is a sign of involved users; additionally, it is a sign that there are a great deal of pictures, as well as various other info, completing for customers' focus, so target your efforts purposefully.
- > Average time spent per Facebook visit is 20 minutes. (Source: Infodocket) What this suggests for you: You might have a short time duration to make your perception, so utilize it carefully with relevant, fascinating and also distinct messages and deals in order to get the most return on your efforts.
- > Every 60 seconds on Facebook: 510,000 remarks are published, 293,000 standings are updated, and 136,000 photos are posted. (Source: The Social Skinny) The Implication: Once again, there are a lot of involved and active customers, however additionally a huge quantity of details completing for their interest, so top quality as well as method on your part matter.
- > 4.75 billion pieces of material shared day-to-day since Might 2013 which is a 94 percent boost from August 2012. (Resource: Facebook).
- > 50% of 18-24 year-olds go on Facebook when they awaken. (Source: The Social Skinny) What this means for you: Facebook is very important to these individuals, as well as possibly, if done properly, so is the content you post on it.
- > One in 5 page views in the United States takes place on Facebook. (Resource: Infodocket 2012) How this helps you: This is a huge market on the web; if you utilize social media marketing efforts on Facebook well, you might have big returns to show for it.
- > 42% of marketing experts report that Facebook is essential or essential to their service. (Source: State of Inbound Advertising And Marketing 2012 The Takeaway: This is a congested marketplace, however you can't pay for to sit it out, since odds are fairly high that your competitors is there. The secret is to utilize Facebook advertising properly and also make sure that your efforts stand out from the group.
- > 16 Million regional service pages have actually been produced since Might 2013 which is a 100 percent increase from 8 million in June 2012. (Resource: Facebook). Facebook advertising and marketing has actually changed just how company is carried out, and also its usage by regional businesses to prolong their markets continues to blow up.
Thought to take with you: Facebook approximated that 2.7 billion individuals make use of Facebook, WhatsApp, Instagram, or Messenger each month and greater than 2 billion people utilize at least among the Facebook family members of services on a daily basis generally. We discovered a substantial worth in this article as well as guide by Facebook on how to see the effect of your marketing efforts (go here to view). Allow us recognize if there is anything we can do to assist you and your organizational digital advertising initiatives.