Facebook User Count 2019

Facebook stands for a constantly evolving marketing platform and also communication channel specifically given the current news protection and also insights. As marketing professionals, we regularly hear customer/prospect insights regarding their sights of all social media sites channels which need us to make well-informed, digitally driven decisions in ways to interact with our audience. The following statistics highlight essential relevant Facebook realities and also can inevitably help you to browse it much better, raising your return on investment (ROI) as well as leading to higher advertising success. The fourth quarter market upgrade was supplied by Facebook on January 30, 2019. The information below includes one of the most present info supplied straight by Facebook in their records to Wall Street. We will remain to keep you uploaded as quickly as the information is updated straight from Facebook.

Facebook User Count



Total Facebook Users


Core Datapoints Review & Updated Wednesday, January 30, 2019, based upon Facebook's main capitalist connections information. This info is officially updated as soon as per quarter.

- > Worldwide, there more than 2.32 billion regular monthly energetic individuals (MAU) as of December 31, 2018. This is a 9 percent boost in Facebook MAUs year over year. This is compared to 2.27 billion MAUs for Q3 2018. (Source: Facebook 1/30/19) Facebook is simply also large to neglect as an on-going part of your electronic marketing communications program.

- > There are 1.15 billion mobile everyday active individuals (Mobile DAU) for December 2016, an increase of 23 percent year-over-year. (Resource: Facebook as of 2/01/17) This is extremely significant and reveals the significant development of mobile traffic on Facebook. Please note that this was the last official department obtained in IR press releases of a delineation of mobile DAU from other metrics. Mobile advertising revenue is reported according to Facebook to stand for roughly 93 percent of advertising and marketing earnings for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion people generally log onto Facebook day-to-day as well as are thought about daily energetic users (Facebook DAU) for December 2018. This represents a 9 percent increase year over year (Resource: Facebook as 1/30/19). Sixty-six percent of Facebook's target market would certainly be thought about DAU versus Monthly Active Individuals (MAU). The Ramification: A big as well as greatly growing number of Facebook customers are energetic and constant in their sees to the site, making them an appealing target market for your advertising initiatives. Growth was experienced across all worldwide areas for the fourth quarter of 2018.

- > There are 1.74 billion mobile energetic users (Mobile Facebook MAU) for December 2016 which is a boost of 21% year-over-year (Resource: Facebook as of 02/01/17).

- > On average, such and Share Buttons are viewed across almost 10 million websites daily. (Source: Facebook since 10/2/2014).

- > In Europe, over 307 million individuals are on Facebook. (Resource: Online Search Engine Journal) The Takeaway: This isn't just an U.S. phenomenon-- a worldwide market is offered through Facebook.

- > Age 25 to 34, at 29.7% of users, is the most common age demographic. (Source: Emarketer 2012) What this implies for you: This is the prime target group for numerous companies' advertising efforts, and also you have the chance to engage these key consumers on Facebook.

- > 5 new profiles are developed every second. (Resource: ALLFacebook 2012) The Implication: Your prospective target market on Facebook is growing significantly.

- > Facebook individuals are 76% lady (out of 100% of all women) and also 66% man (out of 100% of all males). This stat is one that you actually have to consider due to the fact that it's contrasting the portion of all women versus the percent of all males who are on Facebook. Sorry for the confusion. To dig a little much deeper take a look at this study which does a better work at explaining the nuances-- Resource: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Given that this isn't a large statistical distinction, you must be able to effectively get to both genders on Facebook.

- > Greatest website traffic occurs mid-week between 1 to 3 pm. (Source: Bit.ly blog site) On another note, a Facebook article at 7pm will result in even more click typical than uploading at 8pm (Resource: Forbes). Go number. How this can assist you: You have the prospective to get to even more customers and drive greater web traffic to your website throughout optimal usage times, however individuals might be more probable to be a lot more engaged in the nights. This fact might be a factor when you are intending social interaction organizing. (Also think about that Facebook has a worldwide audience, so you may intend to intend around the time zone of your key market.).

- > On Thursdays and also Fridays, interaction is 18% greater. (Source: Bit.ly blog site) The Ramification: Once again, use this info to figure out when to post in order to optimize your social media sites advertising initiatives.

- > There are 83 million fake profiles. (Source: CNN) The Takeaway: Absolutely nothing is ideal, so constantly remain thoughtful and also critical in your efforts. Also, phony or not, these are still potential customers. There are different factors for fake accounts, including specialists doing screening as well as research, as well as people that want to segment their Facebook make use of more than is feasible with one account.

- > Image uploads complete 300 million daily. (Resource: Gizmodo) The Ramification: Once more, this is a sign of involved users; likewise, it is a sign that there are a great deal of images, as well as various other information, competing for individuals' attention, so target your initiatives strategically.

- > Typical time spent per Facebook check out is 20 minutes. (Source: Infodocket) What this implies for you: You might have a short time period to make your perception, so utilize it wisely with pertinent, interesting as well as special posts and offers to get one of the most return on your efforts.

- > Every 60 seconds on Facebook: 510,000 remarks are uploaded, 293,000 statuses are updated, and also 136,000 pictures are uploaded. (Source: The Social Skinny) The Ramification: Once more, there are a great deal of involved as well as active users, yet additionally a massive quantity of information competing for their interest, so top quality and also strategy on your component matter.

- > 4.75 billion pieces of material shared daily since May 2013 which is a 94 percent boost from August 2012. (Resource: Facebook).

- > 50% of 18-24 year-olds take place Facebook when they awaken. (Source: The Social Skinny) What this implies for you: Facebook is essential to these users, and potentially, if done appropriately, so is the material you publish on it.

- > One in five page sights in the United States happens on Facebook. (Resource: Infodocket 2012) How this assists you: This is a massive market on the web; if you utilize social networks marketing efforts on Facebook well, you can have big returns to show for it.

- > 42% of online marketers report that Facebook is essential or essential to their company. (Resource: State of Inbound Advertising And Marketing 2012 The Takeaway: This is a congested marketplace, however you can't manage to sit it out, since odds are rather high that your competition is there. The trick is to use Facebook advertising and marketing properly and make sure that your efforts attract attention from the crowd.

- > 16 Million local company web pages have actually been developed as of May 2013 which is an one hundred percent boost from 8 million in June 2012. (Source: Facebook). Facebook marketing has actually changed how service is carried out, and also its usage by local services to prolong their markets remains to blow up.

Idea to take with you: Facebook approximated that 2.7 billion people utilize Facebook, WhatsApp, Instagram, or Carrier every month as well as greater than 2 billion individuals make use of at the very least one of the Facebook household of services everyday on average. We found a significant worth in this post as well as guide by Facebook on exactly how to see the effect of your advertising and marketing efforts (click here to watch). Allow us understand if there is anything we can do to aid you as well as your organizational digital advertising efforts.