How Many People Use Facebook 2019

Facebook represents a continually developing marketing system and communication channel particularly provided the current information coverage as well as insights. As online marketers, we consistently listen to customer/prospect insights about their views of all social media sites channels which require us to make knowledgeable, digitally driven choices in means to connect with our target market. The following statistics highlight key pertinent Facebook realities and can eventually assist you to navigate it better, boosting your return on investment (ROI) and resulting in higher advertising and marketing success. The fourth quarter market upgrade was supplied by Facebook on January 30, 2019. The information below includes the most present info offered straight by Facebook in their records to Wall Street. We will certainly continue to keep you uploaded as quickly as the info is upgraded straight from Facebook.

How Many People Use Facebook



Total Facebook Users


Core Datapoints Evaluation & Updated Wednesday, January 30, 2019, based upon Facebook's official investor relationships details. This info is formally updated as soon as per quarter.

- > Worldwide, there are over 2.32 billion regular monthly active customers (MAU) since December 31, 2018. This is a 9 percent boost in Facebook MAUs year over year. This is compared to 2.27 billion MAUs for Q3 2018. (Resource: Facebook 1/30/19) Facebook is simply also big to ignore as an on-going part of your electronic advertising and marketing communications program.

- > There are 1.15 billion mobile daily active customers (Mobile DAU) for December 2016, a rise of 23 percent year-over-year. (Source: Facebook as of 2/01/17) This is hugely substantial and shows the dramatic growth of mobile web traffic on Facebook. Please keep in mind that this was the last main department received in IR news release of a delineation of mobile DAU from other metrics. Mobile marketing earnings is reported according to Facebook to represent approximately 93 percent of advertising earnings for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion people typically log onto Facebook daily and are thought about daily active users (Facebook DAU) for December 2018. This represents a 9 percent increase year over year (Resource: Facebook as 1/30/19). Sixty-six percent of Facebook's audience would be taken into consideration DAU versus Month-to-month Active Users (MAU). The Effects: A huge and also vastly expanding variety of Facebook customers are active as well as constant in their brows through to the website, making them an appealing audience for your marketing initiatives. Development was experienced across all worldwide regions for the fourth quarter of 2018.

- > There are 1.74 billion mobile energetic customers (Mobile Facebook MAU) for December 2016 which is an increase of 21% year-over-year (Source: Facebook since 02/01/17).

- > Typically, the Like as well as Share Buttons are viewed throughout virtually 10 million websites daily. (Resource: Facebook since 10/2/2014).

- > In Europe, over 307 million people get on Facebook. (Resource: Online Search Engine Journal) The Takeaway: This isn't simply a UNITED STATE phenomenon-- an around the world market is available using Facebook.

- > Age 25 to 34, at 29.7% of individuals, is the most common age demographic. (Resource: Emarketer 2012) What this indicates for you: This is the prime target demographic for many organisations' advertising and marketing initiatives, and you have the possibility to involve these vital consumers on Facebook.

- > 5 brand-new accounts are created every second. (Source: ALLFacebook 2012) The Ramification: Your prospective target market on Facebook is growing greatly.

- > Facebook individuals are 76% female (out of 100% of all ladies) as well as 66% male (out of 100% of all males). This stat is one that you actually have to think about since it's comparing the portion of all ladies versus the portion of all males that are on Facebook. Sorry for the complication. To dig a little deeper take a look at this research study which does a far better task at clarifying the subtleties-- Resource: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Since this isn't a large statistical distinction, you must be able to efficiently reach both sexes on Facebook.

- > Greatest web traffic takes place mid-week between 1 to 3 pm. (Resource: Bit.ly blog site) On one more note, a Facebook blog post at 7pm will result in even more clicks on average than uploading at 8pm (Source: Forbes). Go figure. How this can help you: You have the prospective to get to even more customers as well as drive higher website traffic to your website during peak usage times, however people might be most likely to be much more engaged in the nights. This figure might be an element when you are preparing social communication scheduling. (Likewise think about that Facebook has a worldwide target market, so you might want to intend around the moment area of your key market.).

- > On Thursdays and Fridays, engagement is 18% higher. (Resource: Bit.ly blog site) The Effects: Once again, utilize this information to figure out when to upload in order to optimize your social networks advertising initiatives.

- > There are 83 million phony profiles. (Resource: CNN) The Takeaway: Absolutely nothing is excellent, so constantly remain thoughtful and tactical in your initiatives. Additionally, fake or not, these are still prospective customers. There are different reasons for fake accounts, including specialists doing testing and also research, and also people who want to section their Facebook use more than is possible with one account.

- > Photo submits total 300 million per day. (Source: Gizmodo) The Effects: Again, this is an indicator of engaged users; also, it is an indicator that there are a great deal of photos, in addition to various other information, contending for customers' focus, so target your initiatives purposefully.

- > Typical time invested per Facebook go to is 20 minutes. (Resource: Infodocket) What this suggests for you: You can have a short time duration to make your impression, so use it sensibly with pertinent, interesting and also one-of-a-kind messages and also deals to get one of the most return on your initiatives.

- > Every 60 seconds on Facebook: 510,000 remarks are posted, 293,000 conditions are updated, and 136,000 pictures are posted. (Source: The Social Skinny) The Ramification: Again, there are a lot of involved and energetic users, yet likewise a significant quantity of information completing for their interest, so top quality and technique on your part issue.

- > 4.75 billion items of content shared day-to-day as of Might 2013 which is a 94 percent rise from August 2012. (Resource: Facebook).

- > 50% of 18-24 year-olds take place Facebook when they get up. (Source: The Social Skinny) What this implies for you: Facebook is important to these customers, and also potentially, if done correctly, so is the content you post on it.

- > One in five web page views in the United States takes place on Facebook. (Source: Infodocket 2012) Exactly how this assists you: This is a big market online; if you make use of social networks advertising efforts on Facebook well, you could have massive returns to reveal for it.

- > 42% of marketing professionals report that Facebook is critical or important to their organisation. (Resource: State of Inbound Advertising 2012 The Takeaway: This is a jampacked marketplace, yet you can't manage to sit it out, because chances are relatively high that your competitors is there. The trick is to use Facebook advertising properly and also ensure that your efforts stand apart from the group.

- > 16 Million neighborhood organisation web pages have actually been developed as of Might 2013 which is a 100 percent rise from 8 million in June 2012. (Resource: Facebook). Facebook advertising has changed how business is conducted, as well as its use by regional organisations to extend their markets continues to blow up.

Thought to take with you: Facebook estimated that 2.7 billion people utilize Facebook, WhatsApp, Instagram, or Messenger monthly as well as greater than 2 billion people utilize a minimum of one of the Facebook household of services daily generally. We discovered a significant value in this post as well as guide by Facebook on exactly how to see the influence of your advertising and marketing initiatives (click on this link to see). Allow us understand if there is anything we can do to help you as well as your business electronic advertising and marketing efforts.